Nagi Noda (1973 – 2008)

Nagi Noda (野田 凪 Noda Nagi?) (1973 – September 7, 2008) was a Japanese pop artist and director born in Tokyo.
Among her works are the short film Mariko Takahashi's Fitness Video for Being Appraised as an "Ex-fat Girl", the half-panda-half-something-else Hanpanda life-sized figures, and the video for Japanese singer Yuki's song "Sentimental Journey". Other works include direction of a television advertisement for Coca-Cola (with music by Jack White), collaboration with Medicom Toy to produce Nagi Noda Be@rbrick, the video for the Scissor Sisters song "She's My Man", and the video for "Hearts On Fire" by Cut Copy, it was the last music video she made.
Nagi died on September 7, 2008, at age 35, after surgical complications from injuries sustained in a traffic accident the previous year.[1]

 Dancing eyeballs, fitness-video-exercising poodles, half pandas/half other animals, and singing merchandise in a boutique store are only a few of the vivid, perplexing imaginings of Nagi Noda, the talented, eccentric and boundary-pushing artist, art director and fashion designer from Tokyo. Unfettered from any discipline or industry limits, Noda’s work extends from book design and music packaging, to short films, to music videos and commercials — including a hypnotic ad for Coca-Cola, with music by the White Stripes’ Jack White, commissioned by London agency Mother — and even to clothing design. Noda is signed with Partizan, a leading agency that represents cutting-edge directors, photographers and artists.

When Bryony and I first started working on Women of Design sometime back in early 2007, we consulted with other designers to get their thoughts about possible designers to include, specially those that would fall outside the realm of the usual suspects. Within a comprehensive and generous list, Stefan Sagmeister recommended Nagi Noda. We were smitten, even if a tad apprehensive of including someone who had limited work in the specific niche of graphic design — a self-imposed boundary we set for the book — but what won us over was simply Noda’s creative spirit and what she represents: A new generation of designer that is truly unbound from any given discipline that can segue from one venture, medium and challenge to another.
Noda passed away this past Sunday, September 7, 2008, at age 35 — although the exact cause was not specified, she had had complications stemming from a previous car accident. Daniell Hinde, Head of Sales at Partizan Entertainment and friend of Noda, offered this, “I can tell you that she went well. She was dressed in her Mark Ryden Dress, Chanel boots, perfect make up, Viktor and Rolf black lace eyelashes.” Our brief interaction with Noda was, well, brief but it was clear that she cared about her work and took the time from her evidently busy life to contribute to our book and we remain grateful for that, as well as for the opportunity to showcase her work.
To her friends and family, our best wishes are with you.

 The incredible Nagi Noda has died. If you have not seen her work, please spend the time looking through her site. There is no doubt in my mind that she was genius and that her work will influence artists and art greatly.

"Her death was apparently due to complications from surgery she had after a bad car accident last year. She must have known she was going to die, because she got dressed up for it—she was wearing a Mark Ryden dress, Chanel boots, and Viktor and Rolf black lace eyelashes. "



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